The essence of strategy and strategic management - genesis and evolution of concepts, review of contemporary definitions.
Methods of strategic analysis and decision support in the choice of the direction of organization's development.
Competitive advantage of the company and its main sources.
Methods of strategic analysis of the further and closer environment.
Types and hierarchy of business information systems.
The place and role of the IT system in the business management system.
Data mining as a decision support tool.
The essence of the lean management concept, benefits and applications.
Corporate Social Responsibility and methods of its implementation in today's organizations.
Main theories of motivation and their implications for management practice.
Organizational culture and its role in managing the organization.
Elements of corporate finance - selection of financing sources for the company.
The role of the management accounting system in the process of creating value.
The essence of marketing and the specificity of marketing activities in economy.
Marketing-mix elements.
Launching new products in the market.
Contemporary concepts of Quality Management.
Employer branding - the essence and ways.
Human capital management in organizations.
Challenges facing today's management of organizations.
The category of efficiency in management sciences.
Key performance indicators in company management.
Analysis and the meaning of the product cycle.
Change management process and its phases.
Business models - the essence, elements, classification.
Integrated reporting as a new approach to contemporary business reporting.
Logistic management and supply chain management.
The use of operational research in management.
Closed-loop economy management.
Leadership in organization - new concepts.
Heuristics in solving management problems.
Behavioral company theory.
Economics and finance
Economics
Elasticity of demand and supply; technical and economic optimum; utility function; profit maximization and the firm's supply curve in a perfectly competitive market in the short and long run.
Price regulation policy; the impact of taxation on the market situation; public goods and private goods.
Market imperfections; information asymmetry - consequences and methods of reduction.
Forms of market competition - perfect competition and monopolistic competition, features of the oligopolistic market.
Determinants and consequences of income inequality, Lorenz curve and Gini coefficient.
Definition and methods of measuring GDP; GDP vs. GNP; limitations of GDP as a measure of well-being; inflation - measurement and causes of occurrence; inflation and GDP deflator; determinants of economic growth in the long term; convergence; economic growth models.
Unemployment - definition, types; concept, types and functions of money; money creation mechanism.
International flows of goods and capital and their determinants; advantages and disadvantages of the theory of purchasing power parity and interest rate parity; foreign trade balance; the multiplier effect and the crowding out effect in the Keynesian model of the economy; global value chains.
Causes, course and effects of economic crises; the aggregate demand curve and the long- and short-term aggregate supply curve; short-term and long-term Phillips curve; forms of stabilization policy of the state.
Input-output models; IO multipliers; global IO models - method of construction, advantages, limitations, applications.
Finance
Developments in global finance and asset pricing in light of risk and uncertainty; general equilibrium model (Arrow (1951), Debreu (1951), Arrow, Debreu (1954)).
Markowitz's model (1952) as basics of the CAPM (1960-1962) and ICAPM Merton (1973) - criticism, and conditions of the CAPM and ICAPM pricing consistency.
ICAPM in light of the APT - difference and similarity; alternative pricing models.
Estimation of investment risk in securities listed on the stock market.
Investment funds – risk of investing in selected type of funds.
Possibilities to secure the company's operations in the conditions of changing future states of the economy.
Evaluation of the results of financial reports of public companies in the light of a stock market investor.
Capital pricing of real estate, enterprises - methods and conditions of discretization.
The market value of bonds, the rates of return on investment in bonds depending on changes in market interest rates.
Bond portfolio value hedging – bond duration, holding period risk, reinvestment risk.
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